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A palette of innovative solutions
A palette of innovative solutions
Posted in: Plant palette
2025-05-22

The spaces to be planted are increasingly varied in terms of size, agro-climatic conditions and uses. Climate change...

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Landscaper's talk: "The plant palette is vast, beautiful, varied and constantly enriched"
Landscaper's talk: "The plant palette is vast, beautiful, varied and constantly enriched"
Posted in: Testimonies
2025-05-09

Testimony of Catherine Boudet, landscape gardener and founder of the 5e Saison.

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Sapho and INRAE: a partnership to improve plant health
Sapho and INRAE: a partnership to improve plant health
Posted in: Our news
2025-05-12

Initiated in 1974, the partnership between INRA, now INRAE, and Sapho has been going strong for 50 years. It enables...

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Choisya selected by Sapho
Choisya selected by Sapho
Posted in: Plant palette
2025-04-28

Sapho has selected three varieties of Choisya, also known as the Mexican orange tree, for their fragrant foliage...

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Pro's talk : "Sapho, it's novelties as we like them!"
Pro's talk : "Sapho, it's novelties as we like them!"
Posted in: Testimonies
2025-04-14

Testimony of Pascal Griot, founder and director of Promesse de fleurs.

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Popular posts

Return of the elm to the tree heritage, source of biodiversity
Return of the elm to the tree heritage, source of biodiversity
Posted in: News about sapho varieties
2022-04-06
Return of the elm to the tree heritage, source of biodiversityThe elm, which was a major component of our landscapes,...
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Plants to feed bees and other pollinators
Plants to feed bees and other pollinators
Posted in: Plant palette
2022-06-29
Here are some ideas, principles and examples of plants to create a plant palette and a garden where bees and other...
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Chantilly Merit Award 2021 for Hydrangea macrophylla SO LONG® 'Starlit Sky
Chantilly Merit Award 2021 for Hydrangea macrophylla SO LONG® 'Starlit Sky
Posted in: News about sapho varieties
2021-11-01
During the Chantilly Plant Days on Saturday 10 October 2021, the Jury awarded the highest prize, the Prix du Mérite,...
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Clematis SAPHYRA® Nancy Earth Day® awarded by the SNHF
Clematis SAPHYRA® Nancy Earth Day® awarded by the SNHF
Posted in: News about sapho varieties
2021-06-21
The amazing clematis Nancy Jour de la Terre awarded by the S.N.H.F !
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Garten praxis - Mai 2021
Garten praxis - Mai 2021
Posted in: Press Review
2021-06-21
Read our article on the May 2021 issue of the German magazine Garten Praxis
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Featured posts

A palette of innovative solutions
A palette of innovative solutions
Posted in: Plant palette
2025-05-22
The spaces to be planted are increasingly varied in terms of size, agro-climatic conditions and uses. Climate change...
Read more
Sapho and INRAE: a partnership to improve plant health
Sapho and INRAE: a partnership to improve plant health
Posted in: Our news
2025-05-12
Initiated in 1974, the partnership between INRA, now INRAE, and Sapho has been going strong for 50 years. It enables...
Read more
Landscaper's talk: "The plant palette is vast, beautiful, varied and constantly enriched"
Landscaper's talk: "The plant palette is vast, beautiful, varied and constantly enriched"
Posted in: Testimonies
2025-05-09
Testimony of Catherine Boudet, landscape gardener and founder of the 5e Saison.
Read more
Choisya selected by Sapho
Choisya selected by Sapho
Posted in: Plant palette
2025-04-28
Sapho has selected three varieties of Choisya, also known as the Mexican orange tree, for their fragrant foliage...
Read more
Pro's talk : "Sapho, it's novelties as we like them!"
Pro's talk : "Sapho, it's novelties as we like them!"
Posted in: Testimonies
2025-04-14
Testimony of Pascal Griot, founder and director of Promesse de fleurs.
Read more
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Consectetur Lorem

Pro's talk: ‘varieties that have been well thought out from the outset’

Posted on: 2024-11-26
 

Testimony of Jean-Christophe Gaudin

Head of plant listing at J'DEA

Sapho's work is important because it brings innovation and, above all, it enables us to move forward with our range of plants that are easier to grow, with better characteristics and performance in terms of flowering, resistance...

It's almost a ‘shadow job’, a job you don't realise you're doing, because it's done upstream of the producer. And the Sapho brand is not necessarily visible. You discover it by chance on a label or when you have to ask for a photo to be put forward. However, when you leaf through the Sapho catalogue, you realise that you know many of its varieties and that they really are some of the must-have plants on our shelves.

As in-store ranges become more limited and consumer knowledge diminishes, we need varieties that are well worked out from the outset, and that will be easy for the in-store sales staff to sell. Sapho does this preliminary selection work and for us, who have to put together the ranges, it's a help and a guarantee of confidence.

Created in 2007, J'DEA now represents a network of over fifty independent garden centres specialising in gardening, decoration, the environment and pet supplies. Their primary objective is to make a garden that is a pleasure to live in, in a healthy environment, accessible and affordable, using quality products.

 
Posted in: Testimonies

Related posts

A word from the pro: “Sapho plants are a sure bet for my landscape projects”
A word from the pro: “Sapho plants are a sure bet for my landscape projects”
Posted in: Testimonies
2025-03-13
A testimonial from Mathilde Tieleman, garden designer and specialist in private parks and gardens and therapeutic...
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Nurseryman’s talk: "Think outside the box and produce top quality plants!"
Nurseryman’s talk: "Think outside the box and produce top quality plants!"
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Testimonial from Christophe Desprat, co-manager of DESPRAT nurseries.
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Pro's talk : "Sapho, it's novelties as we like them!"
Pro's talk : "Sapho, it's novelties as we like them!"
Posted in: Testimonies
2025-04-14
Testimony of Pascal Griot, founder and director of Promesse de fleurs.
Read more
Landscaper's talk: "The plant palette is vast, beautiful, varied and constantly enriched"
Landscaper's talk: "The plant palette is vast, beautiful, varied and constantly enriched"
Posted in: Testimonies
2025-05-09
Testimony of Catherine Boudet, landscape gardener and founder of the 5e Saison.
Read more